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Article
Publication date: 10 May 2022

Catherene Julie Aarthy C., Rajkumar N., V.P. Sriram, Badrinarayanan M.K., K. Bhavana Raj and Rajan Patel

The purpose of this paper used for catastrophe and pandemic preparedness was the craft of machine learning calculations. ML is the latest globe learning technique to assist in the…

Abstract

Purpose

The purpose of this paper used for catastrophe and pandemic preparedness was the craft of machine learning calculations. ML is the latest globe learning technique to assist in the identification and remediation of medical care catastrophes.

Design/methodology/approach

To the greatest extent possible, countries are terrified about debacles and pandemics, which, all in all, are exceptionally improbable occurrences. When health emergencies arise on the board, several issues arise for the medical team because of the lack of accurate information from numerous diverse sources, which is required to be available by suitable professionals.

Findings

Thus, the current investigation’s main objective is to demonstrate a structure that is dependent on the incorporation of recent advances, the Internet of Things and large information and which can settle this issue by using machine learning (ML) in all stages of catastrophe and providing accurate and compelling medical care.

Originality/value

The system upholds medical services characters by empowering information to be divided between them, enabling them to perform insightful estimations and enabling them to find significant, legitimate and precise patterns that are required for functional arrangement and better readiness in the event of crises. It is possible that the results of the system’s work may be used by the executives to assist chiefs in differentiating and forecasting the wellbeing repercussions of the fumbles.

Details

World Journal of Engineering, vol. 20 no. 5
Type: Research Article
ISSN: 1708-5284

Keywords

Article
Publication date: 23 September 2021

Satish Rupraoji Billewar, Karuna Jadhav, V.P. Sriram, Dr. A. Arun, Sikandar Mohd Abdul, Kamal Gulati and Dr Narinder Kumar Kumar Bhasin

The COVID-19 virus outbreak began in December 2019 and rapidly spread to every continent on Earth. The analysts have predicted that COVID-19 and other similar pandemics will…

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Abstract

Purpose

The COVID-19 virus outbreak began in December 2019 and rapidly spread to every continent on Earth. The analysts have predicted that COVID-19 and other similar pandemics will continue in the coming decade and badly affect offline businesses. As a result, the offline platform is also shifting to the online platform and online demands are increasing daily. The traditional two-dimensional E-Commerce websites are designed to provide simple, browser-based interfaces to allow users to access available products and services. Whilst virtual representations are an essential consideration in establishing trust, most virtual representation sites fall short in mimicking real-life human representation. This paper aims to focus on three-dimensional (3D) E-Commerce technology that presents how virtual reality (VR) and augmented reality (AR) can help deal with limitations and improve E-Commerce operations. It is built as an internet-only tool, a person-centred shopping assistant created following user-centred design principles to be used on various computing platforms, including desktop and mobile devices. The paper shows how VR and AR can offer more precise product information in 3D E-Commerce environments. The virtual store experience is also enhanced by an AR assistant that helps the users by giving them all the required information in audio form or using its avatar.

Design/methodology/approach

Implementation of VR and AR in E-Commerce will increase customer satisfaction. Sub hypothesis – to study the implementation of VR in E-Commerce. To study the implementation of AR in E-Commerce. To study the inclusion of E-Commerce sites in an open-world game. To study the customer satisfaction of users using VR stores.

Findings

The scope of work is concentrated on the urban Indian market especially targeting the country’s youth who are already or ready to indulge in VR such as video games, cinema and other activities (Mattsson and Barkman, 2019). This demography is more open to learning and using VR. The primary segment of E-Commerce that we are concentrating upon is fashion. Here, the regular user needs to have more immersed knowledge about the product rather than just the written information like how would they look in a dress or will the size available on the website fit me or not.

Originality/value

A perfect system does not exist in the world. A terrible disease has landed on the planet. Very soon, it will be impossible to escape from this current situation. The effects of this plague have been felt in every sector of the world. The researchers also claim that physical stores will continue to exist. There will never be anything that replaces the ability to hold and use products or have personal face-to-face interactions with retail professionals. For the time being, brick-and-mortar retail is having a difficult time, but immersive technology is starting to be used to enhance the in-store experience. The good news is that this should help retailers increase their chances of survival. However, the melody of 3D E-Commerce is it would help out the in-store experience.

Details

World Journal of Engineering, vol. 19 no. 2
Type: Research Article
ISSN: 1708-5284

Keywords

Article
Publication date: 12 July 2022

V.P. Sriram, M.A. Sikandar, Eti Khatri, Somya Choubey, Ity Patni, Lakshminarayana K. and Kamal Gulati

The young population of the globe is defined by individuals aged 15 to 24 years. Based on statistics from the Instituto Brasileiro de Geografia e Estatística (IBGE), the second…

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Abstract

Purpose

The young population of the globe is defined by individuals aged 15 to 24 years. Based on statistics from the Instituto Brasileiro de Geografia e Estatística (IBGE), the second largest women population among 15 years as well as 19 years was in 2017 only behind 35 and 39 years. At this time, the Brazilian male population was higher. The difficulties of the young generation affected the preceding generation and promoted social dynamism. The worldwide data shows that the generation of young and the digital world have been constantly sought, but in reality, approximately one-third of the population in 2017 had no access to the internet.

Design/methodology/approach

The worldwide movement around topics such as strategy on its threefold basis and Industry 4.0 enable a link to company duty towards society to be established. This present study was produced from 1 March 2020 to 2 September 2020 via resources of human and literature evaluation relating to the idea of strategic, Industry 4.0, the responsibility of society and the creation of youth. Its motive is the global creation of youth. Two recommendations should be made after studying the literature and information gathering that enabled “analyzing social responsibility of the company and industry 4.0 with a pivot on young creation: a strategic framework for resources of human management”.

Findings

The adoption of defensible practices and technology bring forth by the revolution in industrial is emphasized worldwide.

Originality/value

The focus on the usage of these ideas is essential, so that young people can absorb the workforce in the labour market. To achieve this, the CSR idea combines this theoretical triple-created recent study.

Details

International Journal of Pervasive Computing and Communications, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1742-7371

Keywords

Book part
Publication date: 18 July 2022

Kamal Gulati and Pallavi Seth

Introduction: With many new technologies requiring real-time data processing, cloud computing has become challenging to implement due to high bandwidth and high latency…

Abstract

Introduction: With many new technologies requiring real-time data processing, cloud computing has become challenging to implement due to high bandwidth and high latency requirements.

Purpose: To overcome this issue, edge computing is used to process data at the network’s edge. Edge computing is a distributed computing paradigm that brings computation and data storage closer to the location where it is needed. It is used to process time-sensitive data.

Methodology: The authors implemented the model using Linux Foundation’s open-source platform EdgeX Foundry to create an edge-computing device. The model involved getting data from an on-board sensor (on-board diagnostics (OBD-II)) and the GPS sensor of a car. The data are then observed and computed to the EdgeX server. The single server will send data to serve three real-life internet of things (IoT) use cases: auto insurance, supporting a smart city, and building a personal driving record.

Findings: The main aim of this model is to illustrate how edge computing can improve both latency and bandwidth usage needed for real-world IoT applications.

Details

Big Data Analytics in the Insurance Market
Type: Book
ISBN: 978-1-80262-638-4

Keywords

Article
Publication date: 1 March 1992

Boxing Not so Clever In this first issue of what will be a regular review of the world's marketing literature, it is a challenge to an editor to extricate a theme from such an…

1187

Abstract

Boxing Not so Clever In this first issue of what will be a regular review of the world's marketing literature, it is a challenge to an editor to extricate a theme from such an abundance of riches.

Details

Marketing Intelligence & Planning, vol. 10 no. 3
Type: Research Article
ISSN: 0263-4503

Article
Publication date: 1 March 1992

MCB is not a company to rest on its laurels. In the vernacular of modern‐day management literature, the company can rightly claim to be a learning organization; one that seeks to…

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Abstract

MCB is not a company to rest on its laurels. In the vernacular of modern‐day management literature, the company can rightly claim to be a learning organization; one that seeks to regenerate and develop itself in accordance with current trends, most notably those in customer and market requirements.

Details

European Business Review, vol. 92 no. 3
Type: Research Article
ISSN: 0955-534X

Article
Publication date: 1 August 1997

Nikolaos Papavassiliou and Vlasis Stathakopoulos

In the international marketing literature the issue of advertising standardization has ignited a lively and heated debate among academics and managers alike. However, the decision…

29758

Abstract

In the international marketing literature the issue of advertising standardization has ignited a lively and heated debate among academics and managers alike. However, the decision whether to standardize or not cannot be considered a dichotomous one. Develops a comprehensive framework to capture the relevant factors that determine the selection of the appropriate international advertising strategies and tactics. More specifically, first identifies three broad sets of factors (“local”, “firm” and “intrinsic”) which influence international advertising decisions. Then proposes that the standardization and adaptation of international advertising strategies represent the polar ends of a continuum of transitional stages. Finally, discusses the ways and the degree to which international advertising strategies can be adapted to different situations.

Details

European Journal of Marketing, vol. 31 no. 7
Type: Research Article
ISSN: 0309-0566

Keywords

Article
Publication date: 2 March 2015

Harsh V Verma and Ekta Duggal

Service quality is a perceptual construct that is likely to differ across industries, customer segments and markets. The purpose of this paper is to explore the construct of…

Abstract

Purpose

Service quality is a perceptual construct that is likely to differ across industries, customer segments and markets. The purpose of this paper is to explore the construct of retail service quality in the Indian context, and identifies quality components as a precursor to developing a quality measure.

Design/methodology/approach

Initially, the construct comprehension was done using exploratory research involving customer depth probes and juxtaposing it with the available literature. After defining the broad contours of retail service quality and surface considerations, the study attempted to discover retail service quality dimensions by factor analyzing the collected data.

Findings

It was found that retail service quality construct is composed of seven critical dimensions – ambience and layout, salespeople, merchandise, convenience, services, prices and customer care.

Research limitations/implications

The specific quality component structure found in this study highlights the need for managers to prioritise their retail operation and marketing efforts in sync with the uncovered quality dimensions.

Originality/value

This paper explored the quality phenomenon in the Indian retail context using a bottom-up approach. This paper provides the much-needed insights to firms that are entering the Indian market on what the quality means and the components it is made up of.

Details

South Asian Journal of Global Business Research, vol. 4 no. 1
Type: Research Article
ISSN: 2045-4457

Keywords

Abstract

Details

International Journal of Pervasive Computing and Communications, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1742-7371

Article
Publication date: 1 September 2002

Abby Ghobadian and Howard Viney

Much current discussion of strategic content focuses upon the elaboration and refinement of existing strategies, rather than upon the demands of strategic reorientation. This lack…

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Abstract

Much current discussion of strategic content focuses upon the elaboration and refinement of existing strategies, rather than upon the demands of strategic reorientation. This lack of attention is particularly in relation to organisations undergoing market liberalisation. Consequently, our understanding of the complex outcomes resulting from the deregulation of industries is yet nascent. This paper reports empirical research undertaken in the United Kingdom aimed at identifying viable combinations of corporate and business level strategy within a regulated environment, the recently privatised UK electricity industry. The conclusions reached by the authors suggest that despite the introduction of competition to the industry, companies seeking superior market performance face limited options in their choice of strategic content. Key success criteria for companies in competitive segments of the industry are the achievement of critical mass and of some form of integration, while companies operating in regulated segments may face a very limited choice of strategic approach.

Details

Management Decision, vol. 40 no. 7
Type: Research Article
ISSN: 0025-1747

Keywords

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